Strategy, formerly MicroStrategy, acquired 6,556 BTC for $556 million, boosting its holdings to 538,200 BTC amidst market volatility. Saylor’s foresight has reaped a 987.94% value increase since January 2020. Strategy’s stock (MSTR) has surged 163% over the past year, driven by Bitcoin appreciation. However, an accounting rule may lead to an unrealised loss of $5.9 billion for the quarter.
On Monday, Strategy, the Bitcoin investment firm formerly known as MicroStrategy, reported the acquisition of an additional 6,556 BTC. This purchase elevates its total Bitcoin holdings to 538,200 BTC, valued at around $556 million based on an average price of $84,785 per Bitcoin. This acquisition comes amidst significant market volatility, particularly due to Bitcoin’s struggle to exceed the $90,000 threshold these past few months.
Since Michael Saylor endorsed Bitcoin as a reserve asset in 2020, its value has risen approximately 987.94% from January 2020 to April 2025. Saylor’s foresight in promoting Bitcoin’s potential as a store of value is reflected in its growing acceptance among corporations. He reiterated on the platform X (formerly Twitter) that this latest Bitcoin purchase aligns with a pivotal strategy to leverage Bitcoin’s upward trajectory.
As of April 20, 2025, Strategy has a cumulative purchase price of its Bitcoin holdings amounting to approximately $36.47 billion, averaging around $67,766 per Bitcoin. The year-to-date yield for Bitcoin in 2025 stands at 12.1%, further emphasising the company’s strategic shift towards recognising digital assets as fundamental in major corporate finance plans.
Meanwhile, shares of MSTR, trading at $317.20, have seen a daily increase of 1.78%, contributing to a total market capitalization of $84.7 billion and an enterprise value of $94.5 billion. The valuation of the company remains heavily influenced by its Bitcoin strategy, as the net asset value of its Bitcoin holdings now amounts to $47.03 billion, representing a daily increase of $1.19 billion, or 2.60%.
In the past year, MSTR stock has surged by approximately 163%, predominantly due to the rising value of Bitcoin. Notably, the total return for early investors in Bitcoin could potentially reach 2,400%, signalling an opportunity for significant returns for those who recognised the value of Saylor’s Bitcoin strategy. However, due to a new accounting rule requiring digital assets to be priced at market rates, Strategy may report an unrealised loss of $5.9 billion for the current quarter.
In its aggressive acquisition approach, the firm has reportedly expensed $7.79 billion on Bitcoin within the same quarter, culminating in nine cryptocurrency acquisitions. As it stands, Bitcoin is trading at $86,900, reflecting a 3.3% weekly increase.
