Trump Media has partnered with Crypto.com to launch “Made in America” ETFs, expected to include digital assets and securities, available through Truth.Fi. The funds are set to launch in 2025, pending regulatory approvals. This initiative is part of a broader financial strategy, involving a $250 million partnership with Charles Schwab, and follows previous crypto ventures by the Trump family, including World Liberty Financial and American Bitcoin.
Trump Media and Technology Group has formalised a partnership with Crypto.com to introduce exchange-traded funds (ETFs) focused on ‘Made in America’. This binding agreement, announced on April 22, 2023, also involves asset manager Yorkville America Digital. The ETFs will include both digital assets and traditional securities, aiming to cover various sectors such as energy.
The new funds will be launched through Trump Media’s decentralized finance platform, Truth.Fi, and will be accessible via Crypto.com’s broker-dealer, Foris Capital. Subject to regulatory approval, these ETFs are anticipated to be operational by mid-2025. Trump Media intends to allocate part of its cash reserves to this initiative, alongside its Truth.Fi Separately Managed Accounts.
To ensure the successful development and launch of these financial products, Trump Media has engaged the legal expertise of the US law firm Davis Polk. This strategy aligns with the company’s broader financial services and fintech ambitions, which include a partnership with Charles Schwab, involving up to $250 million in assets.
The agreement comes as a follow-up to the initial non-binding deal established in March. This is yet another crypto-related endeavour for the Trump family, following their involvement in World Liberty Financial, a crypto platform launched last October, and their recent participation in a crypto mining venture named American Bitcoin.
In related market trends, US spot Bitcoin ETFs have seen a resurgence in institutional interest, evidently attracting over $1 billion in inflows this week. This uptick comes after a period marked by significant outflows amidst broader market volatility linked to geopolitical tensions, including tariffs introduced by Trump.
Crypto.com’s native token, Cronos (CRO), experienced a notable increase of 12% following the announcement of the partnership with Trump Media, climbing to $0.09. Nevertheless, this token remains significantly low, down 90% compared to its peak value of nearly $1 in 2021.