Indian investors prefer established cryptocurrencies such as Bitcoin, Dogecoin, and Ethereum for long-term investments. The trading landscape indicates a notable rise in Ripple’s trading volume, surpassing Shiba Inu. Emerging assets like PEPE are gaining traction. The global crypto market is anticipated to grow significantly by 2025, with CoinSwitch facilitating a large user base in India.
Investors in India continue to favour established cryptocurrencies for long-term investment, with Bitcoin leading at 6.9%, followed closely by Dogecoin at 6.6% and Ethereum at 5.2%. Other significant holdings include Shiba Inu at 4.2% and Ripple at 3.5%, highlighting investor confidence in these established digital assets.
Emerging cryptocurrencies like Cardano (3.3%), Polygon (2.9%), Internet Computer (2.8%), and Solana (2.3%) have maintained their positions within the top ten coins since December 2024, as noted in CoinSwitch’s Q1 2025 Crypto Investment Trends report. This indicates sustained interest in both established and emerging crypto assets.
The report notes a minor shift as well, showcasing rising interest in newer assets like PEPE at 1.9%, which has replaced Loopring in the top ten rankings. This denotes a growing diversification in the investment portfolios of Indian traders.
In terms of trading activity, Ripple (XRP) has surged to become the most traded asset, commanding 13.3% of total trading. It has displaced Shiba Inu, while Bitcoin (8.4%) and Dogecoin (6.4%) remain significant. This reflects the continued dominance of well-known cryptocurrencies in India’s trading environment. Other actively traded assets include Solana (5.6%), Ethereum (4.4%), PEPE (3.1%), Shiba Inu (2.6%), and Cardano (2.5%).
The emergence of POPCAT at 1.6% in the top ten traded assets indicates a shift in trading dynamics, while BONK’s decline to 1.1% illustrates the volatile nature of the crypto market in India.
The year 2024 marked substantial global movements in the crypto space, catalysed by new US government policies aimed at mainstreaming cryptocurrency. In India, this transition is mirrored by investor engagement trends as noted by Balaji Srihari, Vice President of CoinSwitch.
“Bitcoin remains a long-term favourite among investors, while increased trading activity in coins like Ripple and Solana signals deeper market engagement. The growing popularity of meme coins like PEPE reflects a younger demographic willing to explore high-risk investments, showcasing the evolving landscape of the Indian crypto community,” Srihari stated.
The global crypto industry has seen exponential growth post-2016, following initiatives to integrate cryptocurrency into mainstream finance. Bernstein projects an increase in the overall crypto market cap from $2.77 trillion to $7.5 trillion by the end of 2025, driven primarily by Bitcoin and Ethereum, alongside significant investments in blockchains like Solana and Avalanche.
CoinSwitch, backed by prominent investors such as Coinbase Ventures, Tiger Global, and Sequoia Capital India, reportedly serves over 2 crore users, facilitating both retail and professional crypto trading.
